Have you heard about Eco-label? If you are not from Europe you probably haven’t. I’ll let you know what I think of this way of encouraging business to market greener products. This concept was first introduced in the European Union but it is spreading across the world because its suitability to free market economy.

Its main goal are:

  • promote products which have a reduced environmental impact

  • provide consumers with information and guidance on products

Products which meet certain environmental requirements and specific eco-label criteria are ‘eco-labeled’. It sells better with the little ‘daisy’ logo and it also means that those goods are of very high quality and mostly European. The use of the label is subject to the payment of an annual fee by the user but there are funds which support these manufacturers, importers, service providers, traders or retailers.

This system works best if it is combined with tradable permits which the companies can buy and sell rights to pollute. So, if somebody is interested in this type of regulation, visit this website:

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Posted in community, government policy
3 comments on “EU-Eco-label
  1. Jean-Francois Goubet says:

    It is interesting to see the UE developping a new label to recognize an ecological label. However, it is another label lost in the jungle of fair-trade label, regional labels and many others. I am interesting in seeing the way the UE is going to market this label and what are the control measure that will be taken by the UE to ensure the respect of this label by the companies.

  2. Kerim says:

    It is interesting to note similar programs in Canada, ths US and Japan. Although named differenytly they all cater to enabling the consumers to make more aware choices.
    In Canada it is called: Environmental Choice
    In the USA: Green Seal
    In Japan: Eco Mark
    There is also an initiative for a global eco-labelling netwrok:

  3. Fawad says:

    I have to agree with Jean-Francois in that there are so many labels and organisations dealing with the environment to the point where it ends up backfiring. Maybe governments should intervene and adopt a single national (or transnational) symbol. So whether Im in Europe, Asia or America, simply by seeing a single symbol should indicate eco-labels.
    I understand different organisations have different views and standards. But this causes consumer confusion and means it will remain a niche. Strong government promotion and single standards will raise the issue into the mainstream I personally believe.

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